President and CEO

Vicki Holschuh
Vicki Holschuh

President and CEO,
Goodwill of South Central Wisconsin

Vicki Holschuh has served as President and CEO of Goodwill of South Central Wisconsin since December 2015. Prior to assuming the position as our top executive, she worked for Goodwill Industries of Southeastern Wisconsin for 18 years and held a variety of positions including her final position as Senior Vice President and Chief Retail Officer.

Goodwill of South Central Wisconsin is a member of the Goodwill Industries International (GII) enterprise. It is a network of over 160 community-based agencies in the United States and Canada with a presence in several other countries. While every organization serves people with disabilities or other challenges, each Goodwill identifies and responds to the needs of its local community.

Unfortunately, false information regarding the leadership of GII and other nonprofit organizations is being spread via the internet. The false information is being shared in a message titled “Think Before You Donate.” Contrary to this message, the current Chief Executive officer of GII is Jim Gibbons, not Mark Curran. Curran has never been associated with the Goodwill enterprise.

At Goodwill, we definitely encourage you to “think before you donate” and to learn as much as you can about the charities you’d like to support. We know that you want to be certain the organization you choose to support uses its revenue for charitable purposes that support a mission you stand behind.

Additional information about this false and misleading message is available through To learn about GII, click here. Additional information about GII and information about other organizations included in the rumor is available through:

  • Charity Navigator (It is the nation’s largest independent charity evaluator and leading donor advocate)
  • GuideStar (GuideStar is a public charity that gathers and disseminates information about every IRS-registered nonprofit organization)

Thank you for supporting Goodwill’s mission. Your purchases, donations, partnerships and financial contributions really do help people in our community achieve their highest level of independence through the power of work.