10 Reasons To Love Goodwill

Our mission is to help people in our community achieve their highest level of independence through the power of work.

100% Nonprofit
Goodwill of South Central Wisconsin is a 501(c)(3) organization dedicated to helping people achieve independence through the power of work. Goodwill’s mission services are primarily funded through the resale of donated goods at conveniently located retail stores, and online at shopgoodwillmadison.com
Local
Goodwill SCWI serves South Central Wisconsin communities in 14 counties through retail stores and donation centers. Your donations stay local and help to fund local services.

While Goodwill is an international brand, each region is run as an independent business, enabling each Goodwill store to focus on the needs in their local area. Goodwill SCWI operates in 14 Wisconsin counties, meaning everything from your donations to our services stay within our communities.

Employment
Everyone can work! Through Goodwill SCWI’s Supported Employment program, adults with disabilities enjoy greater independence and confidence working in the community. Goodwill establishes partnerships with local employers and assigns job coaches to support participants in their work.
Recycling
Planet Earth benefits when you reduce, reuse and recycle through Goodwill SCWI. Your donations help divert millions of pounds of items from local landfills each year.
Housing
Individuals with chronic mental illness or other challenges find stability and transition into independent living through Goodwill’s community-based group homes.
Career Guidance
Job search. Resume writing. Interview practice. The Goodwill Career Center is a safe and supportive environment, open to the public, where anyone with or without disabilities can receive help free of charge
Tax Prep Help
Hundreds of low-income individuals turn to Goodwill SCWI’s Volunteer Income Tax Assistance (VITA) program each year where volunteer tax professionals help people prepare their income taxes free of charge.
Dress for Success
When individuals in need are pursuing new career paths, Goodwill makes shopping vouchers available through county and other service agencies to provides assistance in purchasing clothing for job interviews and work essentials.
Training
Almost 300 employees of local, Community Based Residential Facilities (CBRFs) receive job-related sensitivity training. Human Services and Transit workers receive job-related training each year on sensitivity through Goodwill’s professional workshops.
Efficiency
Goodwill SCWI is largely self-funded in our mission to help individuals find their highest level of independence through the power of work.

Unlike many non-profits, Goodwill SCWI receives relatively little financial support from government or corporate grants. Rather, 81% of our operating funds are generated through the resale of donated goods in our retail stores. We are also proud that only 15% of our expenses go to administrative costs – a number that for most non-profits is close to 25%.